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EMAIL CAMPAIGN MANAGEMENT |
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ListMarketer gives you all the power and flexibility you need to create and manage professional-looking email marketing campaigns. Features include:
• Personalization of any Database Field
• Multiple List Management
• Segmentation for Testing
• Bounce and Retry Management
• Custom Branding
• Scheduled Deliveries
• Re-Use Campaigns with New Tracking
• Support for Text, HTML and Multipart Formats
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ADVANCED REPORT CAPABILITIES |
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ListMarketer’s flexible and powerful reporting tools integrate email and analytics allowing you to accurately measure the ROI of your campaigns. You can also query and report on any database field or combinations thereof. Details include:
• Email Campaign Delivery Success
• Email Campaign Performance: Unique Opens and Clicks
• Demographics
• Unsubscribes
• Contact-Level Detail (Who Opened and Clicked)
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CAN SPAM COMPLIANCE |
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ListMarketer’s Can-SPAM compliance features meet all federal guidelines and conform to industry best practices, ensuring maximum deliverability of your messages. Features include:- Integrated Unsubscribe Link
- Automated Unsubscribe Processing
- Suppression List Management
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SOPHISTICATED DATABASE MANAGEMENT |
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ListMarketer’s database is the foundation of your knowledge base allowing you to collect, store and manage prospects, customers,, and more. Specific features include:
• Instantly Updateable 24/7
• API for Remote Import/Export
• 25 Demographic and Interest Fields
• Conversion, Transaction and Purchase History Fields
• Merge/Sync for Refreshing Existing Data
Targeted, relevant messages are the key to conversion success. ListMarketer lets you develop targeted content to respond to selected segments of your database. Segments can be based on any field or combination of fields for which you have collected data:
• Demographics or Interests
• Campaigns Opened or Clicked
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AUTOMATION |
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ListMarketer’s advanced email automation technology allows you to create marketing programs which, following business rules you define, automatically deliver the right message to the right audience at the right time. Email campaigns can be triggered by:
• Customizable Data Capture Forms
• Data-Collection Form Submitted
• Campaign Opened
• Link Clicked
• Database Field Values
Prospect Collection and Database Building
ListMarketer’s advanced data-collection features keep your database growing with prospective customers you collect from your Web site, making the most of paid search or other traffic driving programs you are running.
Click here to get more information about all the advantages of using ListMarketer Software.